Code     BI-MK-2012-0034
Title     Consumer Responses to Sex Appeal Advertising: A Cross-Culture Study Between Students in Jakarta University
Author     SANJAY
Subject     CONSUMERS -- RESEARCH
Abstract    View 
Advisor  Tara Farina Srihadi, M.Sc. ,
Department     Marketing
Format     114 p
Year     2012
Keyword    Sex Appeal , Advertising , Attitudes
Source    JWC
Collection Type     Skripsi S1
Rights    
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