Code
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TS-CS-2010-0073
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Title
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SOUR SALLY: A BRAND FROM THE HEART
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Author
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STIEVAN HALIM
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Subject
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MANAGEMENT
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Abstract
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View
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Advisor
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Robert AB. SE., MM. ,
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Department
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Management
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Format
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pdf
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Year
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2010
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Keyword
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Frozen yogurt , Branding , Brand equity , Brand positioning , Lifestyle , Brand identity , Brand elements , Marketing strategies , Integrated marketing communication , Sour sally
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Source
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JWC
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Collection Type
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Thesis S2
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Rights
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Hasil karya tulis ini dilindungi undang-undang hak cipta. Cantumkan sumbernya bila anda mengutip sebagian atau seluruh isi artikel ini.
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