Title Article


Title Article Building a culture of experimentation
Page 40-48
Abstrac It takes more than good tools. It takes a complete change of attitude.
Language ENG
Author Thomke, Stefan
Subject CULTURAL CHANGE

Title Article What is really holding women back
Page 58-67
Abstrac It is not what most people think
Language ENG
Author Ely, Robin J.; Padavic, Irene
Subject PSYCHOLOGY; WORK ENVIRONMENT

Title Article Pricing policies that protect your brand
Page 76-83
Abstrac How to prevent unauthorized discounting
Language ENG
Author Israeli, Ayelet; Zelek Jr, Eugene F.
Subject BRANDS

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