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Books Searching for "MARKETING"


Bibli 200904117  ISBN9780077114220
Call Number 658.802 Har ,r - Koleksi di Lt.4
Title Relationship marketing : perspectives, dimensions and contexts.
Author Harwood, Tracy, Garry, Tony, Broderick, Anne 
Edition  
Publisher McGraw Hill   Year 2008 
Supplement   Table of Content
Total JWC   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200904125  ISBN0132382091
Call Number 659.1 Clo ,i - Koleksi di Lt.1
Title Integrated advertising, promotion, and marketing communications.
Author Clow, Kenneth E., Baack, Donald 
Edition 3rd Edition  
Publisher Pearson Education   Year 2007 
Supplement   Table of Content
CourseJ0884 , O0274 , 
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200904128  ISBN0077104188
Call Number 658.8 Hol ,m - Koleksi di Lt.1
Title Marketing planning : a global perspective.
Author Hollensen, Svend 
Edition  
Publisher McGraw Hill   Year 2005 
Supplement   Table of Content
CourseJ0474 , 
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200904129  ISBN007124218X
Call Number 658.8 Lal ,m - Koleksi di Lt.1
Title Marketing management : text and cases.
Author Lal, Rajiv, Quelch, John A., Rangan, V. Kasturi 
Edition  
Publisher McGraw Hill   Year 2005 
Supplement   Table of Content
CourseF0302 , 
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200904166  ISBN9780733992377
Call Number 658.84 Fle ,i - Koleksi di Lt.1
Title International marketing : an asia-pacific perspective.
Author Fletcher, Richard, Brown, Linden 
Edition  
Publisher Pearson Education   Year 2008 
Supplement   Table of Content
CourseJ0474 , 
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200904168  ISBN9780470113455
Call Number 658.872 Sco ,n - Koleksi di Lt.1
Title The new rules of marketing and PR : how to use news, releases, blogs, podcasting, viral marketing, & online media to reach buyers directly.
Author Scott, David Meerman 
Edition  
Publisher John Wiley & Sons, Inc   Year 2007 
Supplement   Table of Content
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200906023  ISBN0131182404
Call Number 910.4 Sho ,m - Koleksi di Lt.1
Title Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage.
Author Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich 
Edition 4th Edition  
Publisher Pearson Prentice Hall   Year 2007 
Supplement Compact Disk,   Table of Content
CourseJ1004 , 
Total Anggrek   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200906057  ISBN0138157375
Call Number 659.1 Clo ,i - Koleksi di Lt.4
Title Integrated advertising, promotion, and marketing communications.
Author Clow, Kenneth E., Baack, Donald 
Edition 4th Edition  
Publisher Pearson Education   Year 2010 
Supplement  
Total JWC   4 Tandon* 1 Available 3 Restricted 0 Reference 0
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Bibli 200906068  ISBN013136491X
Call Number 620.006 88 Moh ,m - Koleksi di Lt.4
Title Marketing of high-technology products and innovations.
Author Mohr, Jakki, Sengupta, Sanjit, Slater, Stanley 
Edition 3rd Edition  
Publisher Pearson Education   Year 2010 
Supplement  
Total JWC   1 Tandon* 1 Available 0 Restricted 0 Reference 0
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Bibli 200906083  ISBN1902433289
Call Number 658.83 Wil ,p - Koleksi di Lt.1
Title The professional services marketing audit : a company self-assessment.
Author Wilson, Aubrey 
Edition  
Publisher Cambridge Strategy Publications   Year 0  
Supplement   Table of Content
Total Anggrek   1 Tandon* 0 Available 0 Restricted 0 Reference 0
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