Code
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BI-MK-2010-0083
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Title
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RELATIONSHIP BETWEEN CONSUMPTION ATTITUDES AND ADOPTION OF NEW PRODUCT IN THE LIGHTING INDUSTRY
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Author
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FRANCISKUS WILLIAM
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Subject
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RELATIONSHIP
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Abstract
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View
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Advisor
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Anita Michiko Tamala, MBA. ,
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Department
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Marketing
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Format
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106 p
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Year
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2010
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Keyword
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New product adoption , consumption attitude , age , income , education , conformity , security , tradition , independent decision making , and stimulation
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Source
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JWC
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Collection Type
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Skripsi S1
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Rights
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Hasil karya tulis ini dilindungi undang-undang hak cipta. Cantumkan sumbernya bila anda mengutip sebagian atau seluruh isi artikel ini.
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