Code     BI-MK-2017-0006
Title     The Relationship of Product Brand Image and Online Store Image on Perceived Risk and Online Purchase Intentions for Online Apparel Consumers in Jakarta
Author     LEONARDO JONATHAN
Subject     BRAND IMAGE
Abstract    View 
Advisor  Lydia. M Iswara, MBA ,
Department     Marketing
Format     pdf
Year     2017
Keyword    Product brand image , online store image , financial risk , product risk , time risk , purchase intention , online shop , apparel online shop
Source    JWC
Collection Type     Skripsi S1
Rights    
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