Code
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BOL-S1-2018-0235
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Title
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PENGARUH CITRA MERK, KEPERCAYAAN, DAN PERSEPSI HARGA TERHADAP NILAI PRODUK SERTA DAMPAKNYA PADA NIAT PEMBELIAN PADA ONLINE BOOKING (STUDI KASUS ASTARA HOTEL BALIKPAPAN)
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Author
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DEBIYANTI HERMAN; TANTRI ANGGRAINI
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Subject
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CONSUMER BEHAVIOR
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Abstract
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View
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Advisor
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Alex Maulana Muqarrabin, S.E., M.M ,
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Department
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Manajemen Marketing (Ekstensi D3 ke S1)
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Format
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Pdf
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Year
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2018
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Keyword
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Consumer Behavior , Brand Image , Trust , Perception Price , Product Value , Purchase Intention , Hotel , Online Travel Agent
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Source
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Anggrek
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Collection Type
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Skripsi S1 BOL
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Rights
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Sections |
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Cover |
Download
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Download
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Download
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Bab 1 |
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View
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Bab 2 |
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View
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Bab 3 |
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Bab 4 |
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Download
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Bab 5 |
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Download
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View
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Pustaka |
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Lampiran |
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