Code     TS-R-2019-0070
Title     Analisa Faktor-Faktor Yang Mempengaruhi Brand Hate Dan Dampaknya Terhadap Brand Avoidance
Author     FAKHRI AUZAN; GUSNI KRISWIN; MELLISA TRIHASTUTI NUGRAHA NINGTYAS
Subject     BRAND IDENTIFICATION
Abstract    View 
Advisor  Willy Gunadi, S.Kom., M.M., Ph.D ,
Department     Management
Format     PDF
Year     2019
Keyword    brand hate , negative past experience , symbolic incongruity , ideological incompatibility , brand avoidance , high involvement product , low involvement product
Source    JWC
Collection Type     Thesis S2
Rights    
Sections   Download Pdf Download Ps Download Doc View HTML
Cover Download Download Download
Bab 1 Download Download Download View
Bab 2 Download Download Download View
Bab 3 Download Download Download
Bab 4 Download Download Download
Bab 5 Download Download Download View
Pustaka Download Download Download
Lampiran Download Download Download
Technical Report Download Download Download

Related File :