46
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2.10
Keren aPemikiren
e·CommunitySAPPA®
PT Monsoon Academy
I
•
Ke
• :
&
I
Analisis.
Data
I
Keu.oWKem uru. K
ModelLima
KeKIIMijJt
Porter:
•
lnput ( EFE, IFE)
Seven Stages of Internet 0.:
I. Rivalry AmongExisting Finns
2. Threat of NewEntrance
•
oMn( SWOT, IE)
Stages
J,;Framing the Market
Opportunity
3. Threat of SubstituteProduct
•
Ke(QSPM)
StagesFormulating the
4. BargainingPower of Supplier
Marketing Strategy
5. BargainingPower of
Stages
l,;DesigningtheCustome®
Consumer
Experience
•
KOJ!dW
wt.loi
•
e-Community
SAP
Stagesi;
Crafting the Customer Interface(
KeW.7C's Framewoli<)
StagesDesigningtheMarketingProgram
StagesLeveragingCustomerInformation Through Technology
Stages
l,;Evaluating theMarketingProgram
I
AA website e-Community
Gambar
2.7 Kercngka Pemikran PT. fVbnSJm Academy
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