Code     TS-R-2015-0115
Title     The Influence of Visual Packaging Design on Perceived Food Product Quality, Value, Brand
Author     YUNIOR LIEM
Subject     PERCEIVED QUALITY
Abstract    View 
Advisor  Rini Setiowati, SE,. MBA ,
Department     Management
Format     pdf
Year     2015
Keyword    Visual packaging design , Perceived quality , Perceived value , Brand preference , Repurchase intention , Structural Equation Modeling
Source    JWC
Collection Type     Thesis S2
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