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 Customer Perspective L & G P Internal P. Financial P. Outcomes
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Fi na nc i a l  M a na ge m e nt
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t  act i ve  T  &  L
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Chart 2.3 Corporate strategy map of Tarakanita for 2007 - 2010 (Kantor Pusat, 2008, p. 7)
The outcome
perspectives at the top of the map are believed
to be the two
most  selling  points  of
school,  recommended  by  the
above-mentioned 
research
(BPH, 
2007, 
p. 
7). 
It 
is 
believed 
that 
academic 
excellence 
and 
personality
distinctive
excellence
are
the
most
wanted,
and
are
impossible
without
a well-
developed
students
involvement
(learning
motivations,
strong
spirit
in
exploration
of  knowledge 
and 
technology 
mastery, 
and 
self-responsibility), 
parents
partnership
role in assisting
the students
both at home and in school
programs, and
sustainable 
improvement 
of 
the 
society’s 
image 
and 
perception 
through 
an
effective 
branding 
system. 
Internal 
perspectives  
are 
also 
vital 
because 
the
customers
themselves
(the
students) are
involved
in
the
“production”
process.
It
is
also
realized
that
sound
knowledge  management, 
effective  information  system,
and
competency-based 
human
resources  management 
are
three
important
drawbacks
of
Tarakanita’s
past
and
are
believed to
be
the
most
important assets
to
be prepared for the future survival.
The next step of the planning
process
was to specifically
describe
the two
outcomes
in order to inspire
all employees,
students,
and parents
that these are not
merely
the
dreams
of
the
management
of
Tarakanita,
but
for
the
success
of the
students
and fulfillment
of their parent
expectations
as well.
The matrix
was then
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