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to participate as to belong to a community and flow experience play an important
role as users’ intent to play continuously with immersion, increasing dialogue and
social interaction is key to successful management of online game communities (Hsu
& Lu, 2003). Through this findings, users are motivated to play and accept online
game when they are motivated by social norms where and flow experience when
playing the game. Users are motivated when others are also playing and believing it
is a good game and when many people play a particular game a user also motivated
to play the same game as from critical mass perspective and user accept game that
gives them flow experience when they get total immersion from the game.
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