45
Berikut
tabel
2.2
yang
menjelaskan
delapan
langkah
untuk
menciptakan
perubahan dalam perusahaan, seperti yang ditunjukkan dibawah ini.
Tabel 2.2 Delapan Langkah untuk Menciptakan Perubahan
E
s
t
a
b
li sh i ng
a s e n s e o f
u
r
g
e
n
c
y
-
Exami ni ng
t
he market and
competit i v
ev
-
I
dentif iiyng
and di sscussi ng cri ses, pot ensi al
cri ses
or maj or
opport uniti s
es
C
re a t i ng
t
h
e g u i di ng
c
o
a
li tion
-
Putti g
ng
t
oget her
a
group wit henough
power
to l
ead t he change
-
Getti g
n
t
he
group
t
o
work
li ke a t eam
D
e
v
e op i ng
l op i ng
a v i si on
a
n
d s t ra t
e
g
y
-
Creati ng
a
v
i
si on t o help di rect t he
change
eff ort
-
Devel opi ng st rat egic f or
archi ev i ng
t
hat vi si on
C
o
m
m
u
n
i
ca t ing t h e c h a n g e v i si on
-
Usi ng ev ery
vehi cle to const antl ycommuni cat e
t
he
new v i si on and st rat egi es
-
Havi ng
t
he
sui di ng coalit i o role model
n
t
he
behav i our
expect ed
of empl oy ees
E
m
p
o
w
e
ri ng e m p l oy e e s f o r B r o a d -
B
a
s
e
d A c t i on
-
Bett er
rid t he
obst acl es
-
Changi ng
sy st ems
or st ruct ures
t
hat undermi ne
t
he
change v i si on
-
Encouragi ng ri sk t aki ng
and non t adi si onal
radi si onal
i
deas,
acti iti s
viti s
e
and acti ons.
G
e
n
e
ra t i ng s h o rt - t
e
rm w i ns
-
Pl anni ng f or v i si ble i mprovement s in
perf ormance,
or wi ns.
-
Creati ng
t
hose wi ns
-
Vi si bly recogni zi ng and rewardi ng
people who
made
t
he wi ns possi ble
C
o
n
s
o
li da t ng
i ng
g
a
i
ns
a
n
d p ro d u c i ng
m
o
re c h a n g e
-
Usi ng i ncreased
credi bilit yt o change all
syst ems,
st ruct ures and poli ci es t hat
don't fit
t
oget her and don't fi tt he
t ansf ormati on
ransf ormati on
v
i
si on.
-
Hi ri ng,
promoti g
ng
and dev el opi ng
people who
can i mpl ement t he
change vi si on. Rei nvi gorati
ng t he
process wit hnew process,
t
hemes angd change agent s.
A
n
c
h
o
r
i
ng n e w a p p r o a c h e s in
t
h
e
c
u
lt ur e
-
Creati ng
bett er
perf ormance
t
hrough cust omer
&
producti vit yori ent ed
behavi our,
more & bett er
l
eadershi p,
more eff cti ve
e
management
-
Arti ul ati ng
cul ati ng
t
he connecti ns
ons
bet ween new
behav i our
and oragani zati onal
success
-
Devel opi ng
means
to ensure
l
eadership
devel opment
and successi on
Sumber : Kotter (1996, p21)
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