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reply, “You’re moron”. This utterance can be considered as the bald on record
impoliteness.
2.4.1.2 Positive Impoliteness
Culpeper (1996) noted about positive impoliteness as, “this strategy exists for the
use of strategies designed to damage the addressee’s positive face wants” (as cited from
Bousfield, 2008, p. 85). As the opposite of positive politeness, it means that this strategy
is about attacking our positive face that is related to the need of acceptance. The
example of this strategy is when we call our friend as “bitch”. The explanation about the
positive impoliteness can be seen on the figure below: (H stands for Hearer and S stands
for Speaker)
No.
Positive Impoliteness
1.
Ignore, snub, fail to attend to H’s interests, wants, needs, goods, etc.
2.
Exclude the other from activity.
3.
Disassociate from the other. Deny common ground, or association.
4.
Be disinterested, unconcerned, unsympathetic.
5.
Use inappropriate identity markers.
6.
Use obscure or secretive language.
7.
Seek disagreement. – sensitive topics or just disagree outright (act as ‘Devil’s advocate’).
8.
Avoid agreement. – avoid agreeing with H’s position (whether S actually does or not).
9.
Make the other feel uncomfortable.
10.
Use taboo language – swear, be abusive, express strong views opposed to H’s.
11.
Call H names – use derogatory nominations.
12.
Etc…
Table 2.5 Positive Face Damaging Strategy (Culpeper, 1996 as cited from Bousfield, 2008)
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