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E-Thesis (S1) Searching for ""
| Code |
BI-MK-2012-0027 |
| Title |
Indonesias Event Sponsorship Effectiveness towards Purchase Intention: the essential roles of product knowledge and Corporate Social Responsibility
[Full Text]
|
| Author |
OKKY GEORDANI SAIMIMA
|
| Subject |
PURCHASE INTENTION |
| Advisor |
Rini Setiowati, SE., MBA.
|
| Department |
Marketing
|
| Format |
107 p
|
| Year |
2012 |
| Source |
JWC |
| Collection Type |
Skripsi S1 |
| Rights |
|