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The Challenge of Multichannel Marketing Management
The Challenge of Multichannel Marketing Management
VNFPP LTD.: Using holistic marketing in a small enterprise context - Indian Institute of Management Bangalore
VNFPP LTD.: Using holistic marketing in a small enterprise context - Indian Institute of Management Bangalore
VNFPP LTD.: Using holistic marketing in a small enterprise context - Indian Institute of Management Bangalore
VNFPP LTD.: Using holistic marketing in a small enterprise context - Indian Institute of Management Bangalore
Integrated marketing communications: creativity, consistency, and effective resource allocation
Introducing E-MARKPLAN : a practical methodology to plan e-marketing activities
Marketing @ microsoft: the value of customer perception
Marketing @ microsoft: the value of customer perception
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