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E-Thesis (S2) Searching for "purchase intention"


Code     RS2-KG-MMSI-2022-0010
Title     ANALISIS PENGARUH SOURCE CREDIBILITY, INFORMATION QUALITY, DAN EWOM REFERRAL TERHADAP PURCHASE INTENTION YANG DIMEDIASI OLEH BRAND AWARENESS  [Full Text]
Author     ANGELA NOVIANTI GEA
Subject     PURCHASE INTENTION
Advisor     Dr. Viany Utami Tjhin, S.Kom,MM, M.Com
Department     MM Sistem Informasi
Format     Pdf
Year     2022
Source     Anggrek
Collection Type     Thesis S2 Anggrek
Rights    

Code     BBS-SN-MM-2022-10030
Title     KARAKTERISTIK INFLUENCER TIKTOK YANG MEMPENGARUHI PURCHASE INTENTION PADA INDUSTRI MAKANAN DAN MINUMAN  [Full Text]
Author     DAVID RAYMOND CAUMEN; MONICA DEWI LIM LIE PHING; NATANAEL PUTRA PRATAMA
Subject     PURCHASE INTENTION
Advisor     Dr. Adilla Anggaraeni, B.Bus MBA
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     BBS-SN-MM-2022-10039
Title     PENERAPAN S-O-R FRAMEWORK (STIMULY, ORGANISM, DAN RESPONSE) DALAM ANALISA PERILAKU PENGGUNA FITUR INSTAGRAM SHOP TERHADAP PURCHASE INTENTION  [Full Text]
Author     JAYADI; EMIR INDRA PUTRA
Subject     PURCHASE INTENTION
Advisor     Ina Agustini Murwani, MM., MBA.
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     RS2-KG-MIK-2022-0068
Title     PENGARUH BRAND AWARENESS, BRAND ASSOCIATION, BRAND ENGAGEMENT TERHADAP BRAND LOYALTY DAN REPURCHASE INTENTION MELALUI KONTEN AKUN INSTAGRAM OFFICIAL BRAND WAFER TANGO  [Full Text]
Author     GREGORIUS RIVALDO
Subject     BRAND AWARENESS
Advisor     Dr. Amia Luthfia, S.P., M.Si
Department     Magister Ilmu Komunikasi
Format     Pdf
Year     2022
Source     Anggrek
Collection Type     Thesis S2 Anggrek
Rights    

Code     BBS-SN-MM-2022-10076
Title     PENGARUH CREDIBILITY CELEBRITY ENDORSER TERHADAP PURCHASE INTENTION PADA PRODUK SKINCARE DI INDONESIA  [Full Text]
Author     ZAHRA MUSTIKA UTAMI; DAVID SINAGA
Subject     PURCHASE INTENTION
Advisor     Dr. Rini Setiowati, SE., MBA.
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     RS2-KG-MIK-2022-0027
Title     PENGARUH ENVIRONMENTAL CONCERN, PEER INFLUENCE, MEDIA EXPOSURE, DAN ECO-LABEL PACKAGING TERHADAP PURCHASE INTENTION KONSUMEN  [Full Text]
Author     SORAYA LESIKA HARLAN
Subject     PURCHASE INTENTION
Advisor     Irmawan Rahyadi, S.Sos., Mgr, Ph.D
Department     Magister Ilmu Komunikasi
Format     PDF
Year     2022
Source     Anggrek
Collection Type     Thesis S2 Anggrek
Rights    

Code     BBS-SN-MM-2022-10078
Title     PENGARUH EXPERIENTIAL MARKETING TERHADAP REPURCHASE INTENTION YANG DI MEDIASI BRAND STARBUCKS JAKARTA  [Full Text]
Author     GUNTALA PUTRA ONGKO PRATAMA
Subject     PURCHASE INTENTION
Advisor     Dr. Peri A. Manaf
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     BBS-SN-MM-2022-10047
Title     PENGARUH GAMIFICATION TERHADAP REPURCHASE INTENTION PADA E-MARKETPLACE SHOPEE  [Full Text]
Author     SARAH ALIA DJOHAN; VICENZA BIANCA CASTAFIORE; DENNIS HANDHANA
Subject     PURCHASE INTENTION
Advisor     Evelyn Hendriana, S.E., M.Si., Ph.D
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     BBS-SN-MM-2022-10012
Title     PENGARUH KREDIBILITAS BRAND AMBASSADOR ASAL NEGARA KOREA SELATAN TERHADAP REPURCHASE INTENTION DALAM INDUSTRI E-COMMERCE DI INDONESIA  [Full Text]
Author     AMELIA DEVINA; KARRYN KRISNIA PUTRI; THOMAS
Subject     PURCHASE INTENTION
Advisor     Willy Gunadi, S.Kom., M.M., Ph.D
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

Code     BBS-SN-MM-2022-10027
Title     PERAN GREEN TRUST DALAM MEMEDIASI PENGARUH GREEN PERCEIVED VALUE TERHADAP GREEN PURCHASE INTENTION PADA STUJA COFFEE  [Full Text]
Author     CHINTYA BUCI SUCITRA
Subject     GREEN IT
Advisor     Dr. Sekar Wulan Prasetyaningtyas, S.Si., M.Pd.
Department     Management
Format     PDF
Year     2022
Source     JWC
Collection Type     Thesis S2
Rights    

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