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E-Thesis (S2)	39
Proceedings	55

E-Thesis (S2) Searching for "social media"

Code	BBS-SN-MM-2024-10014
Title	ANALISIS PENGARUH SOCIAL MEDIA MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE INTENTION PADA MAHASISWA UNIVERSITAS BINA NUSANTARA ANGKATAN 2022 MELALUI BRAND EQUITY SEBAGAI VARIABEL MEDIATING  [Full Text]
Author	CHRISTIE CARREY; HARDI MARINGAN ADRIANANDA; RAHMAT ILAHI
Subject	MARKETING STRATEGY
Advisor	Dr. Julbintor Kembaren, S.Kom, MM
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10042
Title	THE IMPACT OF RELATIONSHIP QUALITY BETWEEN SOCIAL MEDIA INFLUENCERS AND THEIR FOLLOWERS ON BRAND PURCHASE INTENTION: A CASE STUDY OF ORTUSEIGHT FUTSAL SHOES  [Full Text]
Author	NATHANAEL CHRISTIAN
Subject	PURCHASE INTENTION
Advisor	Dr. Ina Agustini Murwani, M.M., MBA.
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	OS2-KG-MMSI-2023-0024
Title	ANALISA DAN RANCANGAN SISTEM SOCIAL MEDIA INFLUENCER MANAGEMENT SYSTEM DENGAN PENGGUNAAN TEKNOLOGI SMART CONTRACT (BLOCKCHAIN)  [Full Text]
Author	DANIES PAHLEVI
Subject	BLOCKCHAIN
Advisor	DR. GUNAWAN WANG, S.T.,MMSI, M.PD., M.COM(IS), CBV
Department	MM Sistem Informasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	OS2-KG-MMSI-2023-0005
Title	Analisis dan Implementasi Strategi Social Media Marketing (SMM) untuk Meningkatkan Customer Engagement (Studi Kasus Pada PT. Berjaya Multi Sportindo - Rising Tigers Sports Academy)  [Full Text]
Author	DELLA HERNITA PUTRI
Subject	MARKETING STRATEGY
Advisor	Prof. Dr. Sfenrianto, S.Kom., M.Kom
Department	MM Sistem Informasi
Format	Pdf
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2023-0011
Title	STRATEGI TIM SUKSES DALAM MEMANFAATKAN SOCIAL MEDIA UNTUK MEMENANGKAN PILPRES TAHUN 2019 (Studi Kasus Peran Buzzer dan Influencer dalam Pemenangan Joko Widodo dan Ma'ruf Amin pada Pemilihan Presiden dan Wakil Presiden Republik Indonesia 2019)  [Full Text]
Author	PRAYOGO PUJO HARYONO
Subject	SOCIAL MEDIA
Advisor	Irmawan Rahyadi, S.Sos., Mgr., Ph.D.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2022-0059
Title	PENGARUH ANTARA SOCIAL MEDIA ADVERTISING, PERCEIVED QUALITY, TIKTOK CONTENT, DAN BRAND ASSOCIATION TERHADAP COPORATE REPUTATION ONLINE SHOPPING DI INDONESIA  [Full Text]
Author	FITHROTUL KAMILAH
Subject	SOCIAL CAMPAIGN
Advisor	Dr.Ir. Z. Hidayat, M.M., M.Si
Department	Magister Ilmu Komunikasi
Format	Pdf
Year	2022
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2022-0042
Title	Pengaruh Brand Image, Green Marketing dan Social Media Marketing Terhadap Brand Loyalty Pada Konsumen Starbucks Di Indonesia   [Full Text]
Author	ALFI RAHMAN
Subject	MARKETING STRATEGY
Advisor	DR. Muhammad Aras, S.PD., M.SI
Department	Magister Ilmu Komunikasi
Format	Pdf
Year	2022
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2022-0024
Title	PENGARUH ELECTRONIC ADVERTISING, ELECTRONIC WORD OF MOUTH DANSOCIAL MEDIA INFLUENCER TERHADAP MINAT BELI KONSUMEN ROKOK ELEKTRIK VAPE PADA MEDIA SOSIAL INSTAGRAM  [Full Text]
Author	ROSIANA SHALMA HASANAH
Subject	MARKETING STRATEGY
Advisor	Dr. Amia Luthfia, S.P., M.Si
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2022
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2022-0035
Title	PENGARUH ELECTRONIC OF MOUTH (E-WOM), SOCIAL MEDIA USAGE DAN BRAND IMAGE TERHADAP PURCHASE DESICION PT MULTI SARANA PRIMA NUSANTARA DI JAKARTA  [Full Text]
Author	JOSHUA HEZEKIAH
Subject	PURCHASE INTENTION
Advisor	Irmawan Rahyadi, S.Sos.,Mgr.,Ph.D
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2022
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2022-0029
Title	Pengaruh Personal Branding, Sharenting, Digital Marketing, dan Electronic Word of Mouth (e-WOM) terhadap kepercayaan followers dalam memutuskan membeli produk di akun social media Instagram Mom-Influencer (studi kasus pada akun Instagram Elizabeth Zenifer)  [Full Text]
Author	CAKRY LIENTANG WIDYANINGGAR
Subject	MARKETING STRATEGY
Advisor	Dr. Muhammad Aras, S.Pd., M. Si
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2022
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights