Code     BI-IB-2016-0112
Title     Intrinsic Factors Affecting Impulse Buying Behavior towards FMCG Products Evidence in The Greater Area of Jakarta
Author     CHRISTINE HALIM
Subject     CONSUMER BEHAVIOR
Abstract    View 
Advisor  Ahamed A F M Jalal, MBA, MSc., PhD ,
Department     International Business
Format     pdf
Year     2016
Keyword    Impulsive Buying , Intrinsic Factors , FMCG , Emotional Instability , Agreeableness , Extraversion , Openness to Experience , Conscientiousness , Collectivism , Individualism , Shopping Enjoyment Tendency , Materialism , Impulse Buying Tendency
Source    JWC
Collection Type     Skripsi S1
Rights    
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