Code     TS-GFP-2010-0022
Title     STRATEGI PENGELOLAAN BRAND PT. AXA LIFE INDONESIA UNTUK MENINGKATKAN BRAND EQUITY PRODUK ASURANSI JIWA PT. AXA LIFE INDONESIA
Author     ADITYA SUTANTO; ACHMAD FIRDAUS
Subject     CONSUMER RELATIONSHIP MANAGEMENT
Abstract    View 
Advisor  Ario S. Setiadi, PhD., CPM, DipM, ACIM ,
Department     Management
Format     126 p
Year     2009
Keyword    Asuransi jiwa , PT AXA Life Indonesia , Brand awareness , Ekuitas merek , Preffered company
Source    JWC
Collection Type     Thesis S2
Rights     Hasil karya tulis ini dilindungi undang-undang hak cipta. Cantumkan sumbernya bila anda mengutip sebagian atau seluruh isi artikel ini.
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