Code     TS-R-2011-0014
Title     PENGARUH ULASAN BUKU DAN DESAIN SAMPUL TERHADAP PERSEPSI KUALITAS YANG BERDAMPAK PADA KEINGINAN MEMBELI KONSUMEN
Author     ELVY
Subject     CONSUMER RELATIONSHIP MANAGEMENT
Abstract    View 
Advisor  Andy Lunarjanto, MM.,MBA. ,
Department     Marketing
Format     -
Year     2011
Keyword    Extrinsic cues , expert opinion , desain sampul , persepsi kualitas , purchase intention
Source    JWC
Collection Type     Thesis S2
Rights     Hasil karya tulis ini dilindungi undang-undang hak cipta. Cantumkan sumbernya bila anda mengutip sebagian atau seluruh isi artikel ini.
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