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40
Getz (2011: 12) :
“Mega
Event,
by
their
size
or
significance, are those who produce
extraordinary
results
for
high
levels
of
tourism,
media
coverage,
prestige,
or economic impact of the host community or organization”.
Hall
(2011:
13)
other
research
in
the
filed
of
the
event
and
tourism,
offers
this
definition:
“Mega  events  like  the  world  exhibitions  and  expositions,  the  World
Soccer
Cup final,
or
Olympics,
is
the
decisive
event
is targeted
at
the
international tourism market and may suit described as 'mega' according to
their size in terms of attendance, the target market, level of involvement of
public   finance,   political   effects   ,   the   level   of   television   coverage,
construction of facilities, and the impact on economic and social fabric of
local communities”.
“With
this
definition,
the
Sydney
2000
Olympics
was
probably
the
first
true mega event in Australia. Melbourne Olympic Games in 1956 belong to
the previous era far less media coverage and television audiences are
smaller, although in
relative may qualify as a mega event in his time. Even
the official Expo 88 Brisbane 'B' grade World Expo, and events like the
Commonwealth Games in Brisbane in1982 and U.S. defense Cup in Perth
and Fremantle in 1986-1987 will struggle to meet the criteria Marris about
exceeding
1
million
visits.
Recently,
the
World Cup
Rugby
in
2003,
the
Commonwealth Games in Melbourne in 2006 and World Youth Day in
Sydney in 2008 may qualify in terms of media coverage and profile”.
Dari pengertian mega event diatas penulis
menyimpulkan bahwa mega event
adalah peristiwa acara yang begitu besar
sehingga
mereka
mempengaruhi
ekonomi
secara keseluruhan dan berkumandang di media global dan sesuai dengan yang
dijelaskan
'mega'
sesuai
dengan
ukuran
mereka
dalam
hal
kehadiran,
target
pasar,
tingkat
keterlibatan
keuangan
publik,
efek politik, tingkat cakupan televisi,
pembangunan fasilitas, dan dampak pada kain ekonomi dan sosial masyarakat
setempat.
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