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E-Journals	7
E-Thesis (S1)	611
E-Thesis (S2)	67
Proceedings	21

E-Thesis (S2) Searching for "purchase intention"

Code	BBS-SN-MM-2024-10040
Title	ANALISIS PENGARUH ONLINE REVIEW TERHADAP PURCHASE INTENTION PADA PRODUK FASHION DI SHOPEE  [Full Text]
Author	FEBRI SURYANING PUTRI; RIZAL PURWOSAPUTRO; SEPTIAYU KUSUMA MURDIONO PUTRI
Subject	PURCHASE INTENTION
Advisor	Artha Sejati Ananda, S.T, MSc., Ph.D.
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10014
Title	ANALISIS PENGARUH SOCIAL MEDIA MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP PURCHASE INTENTION PADA MAHASISWA UNIVERSITAS BINA NUSANTARA ANGKATAN 2022 MELALUI BRAND EQUITY SEBAGAI VARIABEL MEDIATING  [Full Text]
Author	CHRISTIE CARREY; HARDI MARINGAN ADRIANANDA; RAHMAT ILAHI
Subject	MARKETING STRATEGY
Advisor	Dr. Julbintor Kembaren, S.Kom, MM
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10018
Title	CONSUMER PURCHASE INTENTION TERHADAP PRODUK KOSMETIK NATURAL DI INDONESIA  [Full Text]
Author	NATALINA DAMAYANTHI; ALBERT SENOADJI JR; THALIA SHARON BUNJAMIN
Subject	CONSUMER INTENTION
Advisor	Faranita Mustikasari, S.T., Ph.D.
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10068
Title	FROM DIGITAL VOICES TO PHYSICAL CHOICES: INVESTIGATING THE EFFECTS OF VISUAL COMMUNICATION ON URBAN CONSUMER PURCHASE INTENTION  [Full Text]
Author	EVANILAY; MARCELLINUS DEVEN LEE; MILLENIA
Subject	PURCHASE INTENTION
Advisor	Dr. Peri A. Manaf
Department	Management
Format	pdf
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10027
Title	HOW PRIVACY CONCERNS AFFECT WILLINGNESS TO DISCLOSE PERSONAL INFORMATION AND PURCHASE INTENTION OF E-COMMERCE MARKETPLACE CUSTOMERS  [Full Text]
Author	HENDY GUNAWAN
Subject	CONSUMER BEHAVIOR
Advisor	Dr. Asnan Furinto, S.T., M.M.
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10078
Title	IMPLEMENTASI S-O-R FRAMEWORK (STIMULUS, ORGANISM, RESPONSE) DALAM ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI REPURCHASE INTENTION PADA PENGGUNA APLIKASI GOPAY GENERASI Z DI WILAYAH JABODETABEK  [Full Text]
Author	KITSY CHELLES; GILANG RAFI CHANDRA; LAURENT ANGELICA SANTOSO
Subject	REPURCHASE INTENTION
Advisor	Prof. Dr. Lim Sanny, S.T., M.M.
Department	Management
Format	pdf
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10086
Title	PERCEIVED HUMAN LIKENESS AND ITS EFFECTS ON PURCHASE INTENTION  [Full Text]
Author	ERIKO ANANTA KURNIAWAN; GILANG SETIAWAN YUSUF
Subject	PURCHASE INTENTION
Advisor	Artha Sejati Ananda, S.T., M.Sc., Ph.D
Department	Management
Format	pdf
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10042
Title	THE IMPACT OF RELATIONSHIP QUALITY BETWEEN SOCIAL MEDIA INFLUENCERS AND THEIR FOLLOWERS ON BRAND PURCHASE INTENTION: A CASE STUDY OF ORTUSEIGHT FUTSAL SHOES  [Full Text]
Author	NATHANAEL CHRISTIAN
Subject	PURCHASE INTENTION
Advisor	Dr. Ina Agustini Murwani, M.M., MBA.
Department	Management
Format	PDF
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10059
Title	THE INFLUENCE OF UGT ON LIVE STREAMING SHOPPING AND ITS IMPACT ON PURCHASE INTENTION IN INDONESIA  [Full Text]
Author	RAZAFINANDRASANA CYNTHIA
Subject	E-COMMERCE
Advisor	Roozbeh Babolian Hendijani, Ph.D
Department	Management
Format	pdf
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights

Code	BBS-SN-MM-2024-10075
Title	UNRAVELING THE EFFECTS OF SERVICE FAILURES IN C2C E-COMMERCE: INSIGHTS FROM ATTRIBUTION THEORY AND THEIR IMPACT ON BRAND IMAGE, NEGATIVE E-WOM, AND REPURCHASE INTENTIONS  [Full Text]
Author	MICHAEL FUMAR
Subject	E-COMMERCE
Advisor	Willy Gunadi, S.Kom., M.M., Ph.D
Department	Management
Format	pdf
Year	2024
Source	JWC
Collection Type	Thesis S2
Rights