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E-Thesis (S2) Searching for "MARKETING"

Code	OS2-KG-MMSI-2023-0005
Title	Analisis dan Implementasi Strategi Social Media Marketing (SMM) untuk Meningkatkan Customer Engagement (Studi Kasus Pada PT. Berjaya Multi Sportindo - Rising Tigers Sports Academy)  [Full Text]
Author	DELLA HERNITA PUTRI
Subject	MARKETING STRATEGY
Advisor	Prof. Dr. Sfenrianto, S.Kom., M.Kom
Department	MM Sistem Informasi
Format	Pdf
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2023-0033
Title	ANALISIS PENGARUH CONTENT MARKETING, ELECTRONIC WORD OF MOUTH DAN ADVERTISING MELALUI BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PENGIKUT MEDIA SOSIAL INSTAGRAM BRAND SOMETHINC  [Full Text]
Author	FRARIZCA LEONA PARTTY
Subject	PURCHASING DECISION
Advisor	Dr. Ricardo Indra, M.Si.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2023-0019
Title	Analisis Strategi Marketing Communication Interflour Indonesia Dalam Memanfaatkan Media Sosial Instagram Sebagai Media Komunikasi Pada Customer B2C  [Full Text]
Author	DEWI AYU PUTRI MARIASTUTI
Subject	Marketing Communication
Advisor	Dr. Muhammad Aras, S.Pd., M.Si
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2023-0045
Title	CORPORATE SOCIAL RESPONSIBILITY SEBAGAI AKTIVITAS SOCIAL MARKETING PT LG ELECTRONICS INDONESIA  [Full Text]
Author	BILLY STEPHEN SAWA
Subject	CORPORATE SOCIAL RESPONSIBILITY
Advisor	Indra Prawira, S.P., M.I.Kom., Ph.D.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	BBS-SN-MM-2023-30013
Title	DEVELOPING MARKETING STRATEGY FOR DIVERSEY INDONESIA TO ENTER BUSINESS-TO-CONSUMER MARKET  [Full Text]
Author	DWI APRIZA RAMADHANAYANTI; GITA NOVIANTI SULIAWAN; META LIMESA
Subject	MARKETING STRATEGY
Advisor	Ina Agustini Murwani, MM., MBA.
Department	Management
Format	PDF
Year	2023
Source	JWC
Collection Type	Thesis S2
Rights

Code	RS2-KG-MIK-2023-0022
Title	EFEKTIVITAS VIDEO ONLINE MARKETING RUMAH SAKIT MATA JEC TERHADAP PURCHASE INTENTION CUSTOMER  [Full Text]
Author	KALISTRA ADRIAN
Subject	MARKETING STRATEGY
Advisor	Dr. Rahmat Edi Irawan, S.Pd., M.I.Kom.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	BBS-SN-MM-2023-10035
Title	HEDONIC & UTILITARIAN ORIENTATION IN TECHNOLOGY ACCEPTANCE TOWARDS AR, AS A DIGITAL MARKETING TOOLS FOR MAKEUP AND BEAUTY PRODUCTS  [Full Text]
Author	FISHKA TANIA TASYA RACHMAD
Subject	TECHNOLOGY ACCEPTANCE MODEL
Advisor	Dr. Jerry S. Justianto, MBA.
Department	Management
Format	PDF
Year	2023
Source	JWC
Collection Type	Thesis S2
Rights

Code	RS2-KG-MIK-2023-0038
Title	PENGARUH AKTIVITAS INTEGRATED MARKETING COMMUNICATIONS TERHADAP BRAND AWARENESS PADA PRODUK UMKM DI KOTA DEPOK  [Full Text]
Author	FIKA AYU MASHITA
Subject	INTEGRATED MARKETING COMMUNICATION
Advisor	Dr. Muhammad Aras, S.Pd., M.Si.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	OS2-KG-MMSI-2023-0027
Title	PENGARUH AKTIVITAS SOSIAL MEDIA INSTAGRAM SEBAGAI STRATEGI DIGITAL MARKETING DALAM MENINGKATKAN MINAT PEMBELIAN PRODUK HINO (STUDI KASUS PT. XYZ)  [Full Text]
Author	ANGGUN CYNTHIA PUTRI
Subject	SOCIAL MEDIA
Advisor	Astari Retnowardhani, S.Kom., M.Kom.,Ph.D.
Department	MM Sistem Informasi
Format	pdf
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights

Code	RS2-KG-MIK-2023-0018
Title	STRATEGI CORPORATE MARKETING COMMUNICATION DALAM MEMBANGUN MULTI BRAND (STUDI KASUS PADA LEMBAGA PENDIDIKAN TINGGI DI INDONESIA)  [Full Text]
Author	NOVI ANDRIANI
Subject	MARKETING STRATEGY
Advisor	Dr. Muhammad Aras, S.Pd., M.Si.
Department	Magister Ilmu Komunikasi
Format	PDF
Year	2023
Source	Anggrek
Collection Type	Thesis S2 Anggrek
Rights